UX + Web Design + Brand Development + Marketing Management
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The result: Nemal has won marketing effectiveness awards in every major broadcast industry trade show: NAB Las Vegas and NAB New York, representing thousands of dollars in direct added value.
We meet weekly with the company’s leadership to discuss new and shifting business objectives.
We incessantly test ads, landing pages, PPC and email programs to conjure the perfect recipe to generate qualified interest in Nemal’s products and services.
We study how the market changes and how our client AND its competitors react.
We save Nemal money by assembling a creative team across multiple disciplines, skill set and time zones.
User Experience Research
Using large enterprise tools, we tested several variables at every state of the user’s experience (UX), and molded together the most effective pieces.
Cavu-S8/4K needed to be a related but separate brand. We developed a positioning for the product as a sub-brand, creating identity traits such as color palette, logos and fonts.
Eventually, you need your strategic thinking to become tactical and deliver results. We continue to run promotional efforts across digital platforms such as PPC, re-marketing and email campaigns to generate palpable interest from potential customers.
Benjamin Nemser, CEO Nemal Electronics
We crafted a new positioning that borrowed the goodwill of the past, and flooded it with a modern, dynamic and intuitive light, making it significantly more relatable to new audiences.
Our job has been to facilitate engagement and warmup the crowds so more deals are made.
- Conversion Rate Growth +90%
- Return Users – 77%
- PPC Monthly Interactions Average Growth – 85%